Digvijay Singh needs no introduction. He is among a few names that leads and shapes the Indian fashion industry. This multi-faceted designer is perfectionist by nature and ensures that there is no compromise in design or the character of the garment. He is a familiar face in Lakme Fashion Week and other International events.
Team Talismanian is all thrilled to interview him and get to know about this wonderful creator of designs. Here we go:
How was your entry into the fashion industry?
Actually I graduated in fine arts from M.S. University of Baroda and my Post Graduation was in designing from National Institute of Design. That is how I got into designing and I have a big compassion for fine arts and design, together which I think worked for me.
Basically my fashion journey started in 2006. I got selected into Lakme Fashion Week in the Gen Next category and from then there was no looking back. I participated in lot of shows and fashion weeks and started getting lot of offers and that’s how I got into fashion industry.
Your statement “Understand fashion before following”, is a much appreciated quote in the fashion arena. Can you explain the statement?
Consider arts, painting or a design. Most people won’t understand it properly unless it is learnt and understood from the basic. Only when studied about them, one will start understanding what an art or painting or design is. So randomly, if we want to understand anything, we have to read or study more about it.
What’s your view on the upcoming giant event Kerala Fashion Festival (KFF) and how did you get to associate with it?
I came to Kochi for the first time in 2003 when I was studying fine arts and I had been awarded gold medal for my project. Then onwards I was associated with shows for arts, designs and fashion. But KFF is the first particular (Fashion) event for me in Kochi so I can’t imagine how it will happen there. Hopefully, it will be one of the best shows in India. I’d better talk about this later. As I am an artist basically, I have heard very much and been there at Kochi Muziris Biennale. Most of my batch mates have had their works exhibited in it.
What kind of designs can we expect from you in KFF?
Fashion can be shown in different forms. One is the commercial form where the designer makes clothes in a flashy way and people buy it. The other is about creativity. Creativity is very important to accept. How can you convince people that you are unique? Everyone has their own creativity, their own level of doing fantastic work. With creativity, we have to show our trend. Similarly, I am here in Kerala Fashion Festival to show my trend and can’t disclose it right now!! But it will be unique and very creative, that’s only I can tell for now. 🙂
Can you tell about your label ‘Digvijay Singh’?
The label ‘Digvijay Singh’ is all about very sophisticated clothes; clean, very simple. I concentrate a lot in handwork and everything is hand done so, you know, it’s all about definition. I believe in ‘less is more’.
What is your personal favourite when it comes to clothing material?
I definitely believe in doing a lot of natural fibres. At the same time I believe that one should follow what the contemporary world is all about. So I definitely follow what is happening around me, in terms of colours and trends…
Can you share about your family?
My family is basically has a creative background. Most of us are into different fields of designing – like graphic designing and jewellery designing. We have own designing labels and we all have our own style of work. So each us are behind their own labels and designs.